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Case Study2018-05-23T10:42:57+00:00

Case Study

TEXTree has been meeting customers’ needs with our vast knowledge of cultural trends derived from extensive market research.

TravelBlock

Website & Whitepaper

TravelBlock, established in 2017, will introduce the new generation of travel by eliminating the traditional Global Distribution System and going through the blockchain. Its system will provide low cost, secure, immutable, irreversible and transparent for the public. TEXTree helped TravelBlock to advance into Asian countries by localizing website and whitepaper from English to Korean, Chinese and Japanese. Now TEXTree is glad to find more opportunities Travelblock will have in Asian market.

 

Go ‘NATIVE’ for global sales.

TEXTree helped TravelBlock to provide exclusive services in customers’ native languages.

With TEXTree’s travel specialists, localization of TravelBlock successfully completed. 

MoxyOne

Whitepaper

MoxyOne is a token platform company, established in 2017 by developers, and provides stable infrastructure for all companies issuing cryptocurrency token.
The infrastructure shall create debit card and payment system for token, and it will contribute to cryptocurrency commercialization in daily life. With TEXTree’s translation of MoxyOne’s whitepaper from English to Korean, Chinese and Japanese, TEXTree led MoxyOne to successful East Asian market entry.

KEY : Blockchain Tech
Comprehension.

TEXTree enables Asian customers to know MoxyOne’s service easily by committing translation expertise regarding both blockchain and  finance to enhance MoxyOne’s translated whitepaper’s quality. 

Coinplug, Inc.

Whitepaper & Technical documentation

Coinplug was founded by engineers from both Silicon Valley and Korea.
Coinplug provides various cryptocurrency exchange platforms such as a exchange marketplace, electronic wallet service and online POS (Point-of-Sales) service. These platforms will become the most promising online payment methods in a mobile environment. These Coinplug platforms were first made for Korean users to provide direct transactions between buyers and sellers.
Coinplug services will soon be extended from Korea to the rest of Asia. As the first step toward this goal, TEXTree was invited to be a part of this endeavor by providing Korean to English translation.

Translation Services Provided by TEXTree

When localizing blockchain content, you need a professional localization company
that understands the content and terms that is specific to blockchain technology.

Blockchain Localization Project Reference 
Website | White Paper | Blog Contents from Korean to English

KING KOREA

Social Media & Community Management

Establishing the identity of a brand can be the cornerstone that ensures a product’s success. We’ve been managing a total of 9 Social Media Channels for King, using social media content to improve both their overall image and brand recognition. The content includes a variety of game-related subjects including exciting, casual components that have been expertly localized which resulted in most users not realizing that King is a Swedish company.

Process

A Variety of Social Media Content Including Interesting Images, Videos, and Copy, Etc. to a Broader Target Audience 
User participation has been consistently improved through digital ads, Facebook Events, etc.
We have established great brand recognition and a strong fan base through repeated target research and trend analysis.

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Number of King SNS Channels Managed
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Number of Likes on Facebook
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Number of Likes on Facebook

Astronest: The Beginning

Social Media & Community Management

TEXTree’s strategy to acquire new users was to switch the profitable CPI (ad Cost Per Install) into a great CTR (Click Through Rate). Although Astronest’s previous CPI was $7, it has been lowered to just $2 under TEXTree’s ad account management. Also, profits and the number of total users have been increased tenfold.

Process

A Variety of Social Media Content Including Interesting Images, Videos, and Copy, Etc. to a Broader Target Audience 
User engagement has been consistently improved through digital ads, Facebook Events, etc.
We have established great brand recognition and a strong fan base through repeated target research and trend analysis.

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Average Users per Hour
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App Store Featuring (Android: 8, iOS: 5)
0%
CTR (Click Through Rate)
0%
CPI (Ad Cost Per Install) Reduction

Snow

Facebook fan page management

Customizable multi-channel network (MCN) style content.
Snow requested fun and creative content, so our innovative staff provided a constant supply of humorous and entertaining content.

Process

Customized MCN Style Content
Our veteran designers have created localized MCN style content for each requested target country.
(Spanish, English)

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Average Engagement on English Content
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Average Engagement

FLUS

Global User Acquisition, Social Community Management

Performed Global Market Test → South America has been selected.
We’ve tested the South American market for FLUS, a dating app that utilizes large amounts of data, to secure a global user base. Many new users have joined through Facebook Ads, and CPI (ad Cost Per Install) has decreased.

Process

Securing User Base Through Customized Facebook Management/Ads
FLUS has been exposed to 2 million users of the targeted country through Facebook Ads. 7,000 new users have joined from the initial ads.

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Downloads
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Number of Views
0%
CPI (Ad Cost Per Install) Reduction